filed under ‘the low blow’

the new mcdonald’s ad is actually great. too bad it’ll never run in the states

Often, there are companies that have grown so large that advertising is not used to increase sales or raise awareness–rather, their ads are used as PR damage control or to ensure that they don’t sink under the public radar. At some point, you made a choice to drink either Pepsi or Coke–is a great ad [...]

undressed woman uses cleavage, pouty looks to save the world from evil robots

According to AdFreak and Movieline, lingerie model Rosie Huntington-Whiteley will make an appearance in the next Transformers flick, in a blatant bit of product placement for Victoria’s Secret. Apparently, giant city-crushing robots can only be defeated by a woman who is mostly known for A). being naked, B). being silent, and C). walking.
Trivial, you say? [...]

digital branding agency releases study supporting digital branding

A post taking a skeptical look at RazorFish’s recently released Feed 2009 report. We come to markedly different conclusions than the ones espoused by RazorFish based on their own numbers. In short: digital branding is very important, but it won’t save your company if you don’t follow basic brand-building fundamentals to begin with.

11.11.09 | filed under the low blow by j. | no comments |

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google to place ads in free mobile apps, plans to serve ads in your dreams to soon follow UPDATED

Chrome. Android. Google Voice. Gizmo5. AdMob. Yessiree folks, it seems like Google’s getting ready to make a huge and aggressive move into the mobile market. Also: Apple and Google at war? Was the Gizmo5 acquisition partly made to spite Jobs and his boys?

11.10.09 | filed under the low blow by j. | no comments | ,,,

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windows 7 is great! too bad the marketing still sucks

A brief history of Microsoft marketing as explained by The Big Money, and a post explaining just how disappointed we are in MS’s new Windows 7 campaign–despite the fact that the Billy G and his crew has, at last, released one of the best pieces of software to hit the market in the past decade.

11.09.09 | filed under the low blow by j. | 1 comment |

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canaries in the mine shaft?

A post about Harvard’s questionable study into the dynamics of content creation on Twitter. Way to point out the blindingly obvious, guys.

06.27.09 | filed under the low blow by j. | no comments |

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